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🔗 Session 8 (Strategy 3)

Document text

The Regenerative Regenerative Business
Development Community

Strategic Thinking # 8

11.6.20 9-12:00 AM PACIFIC TIME USA

Business Evolution Framework- Six
Aspects of Strategy

Performance
Corporate

Direction

Pursuits

Market
Business
Frameworks

Portfolio
Management
Capacity

Reflection of your Growth

1.
What has changed in how you see business and strategic thinking this year?

2.
What have you adopted, integrated or changed since January?

3.
Personally, how have you changed this year in thinking, leadership, ways of relating?

4.
How has your aspiration and motivation shifted?

5.
What does this set into motion, or invite you to give momentum to?

6.
What is the value to your business?

Aim for Today—Remembering

To use Corporate Direction as a Focusing process for

Strategic Thinking on Initiatives, Product

Development, Capacity Dev and Business Models.

Prepare for next phase— of Strategy or Leadership

Hierarchy of Leverage in Strategy Source

Build on last Year—Better Than, Less of, more of

Customer Research

Trends in Culture and Market

Corporate Direction-Essence Expression- Mantra

Mission/Purpose Driven

Competitors Apparent Strategy

Recover Fortunes

Source Reliability
Level of Focus

Exercise: Do quarterly or when activated

Regenerative aliveness of Corporate Direction, create draft on to test, focus more tightly

Then select a new or existing customer, supplier, distributor, that is a key stakeholder in the business,
and see how there is synergy between our Corporate Direction and their Lives. Where is the some or
a great deal of misalignment? Where is their further opportunity, if you put these two in One Mind.
Like a partnership.

Look at your current and unfolding pursuits with your direction in mind and examine them in terms of
Expansion, Extension and Evolution Growth. What does your Corporate Direction make possible and
imperative for displacing offerings in the market and evolved way to meet any remaining need it
meets?

Where can you join with unfolding changes in other industries and technologies given your corporate
direction? Any Incremental endeavors possible that better align current work with evolved CD?

Examine how you ‘go to market’ and what your corporate direction offers that required an evolution
up and down stream. Where can you better meet your buyers and make it part of you offering?

Strategic Framework—Essence as Source

INCREMENTAL

Seeking
refinements and
concentration
within the current
parameters

DIRECTION ROADMAP

DYNAMIC PARAMETERS

Restraints: Technology, Market,
Institutions; Eras, gaps in capability,
technology, Markets or competitive
dynamics unfold, global imperatives
understood.

Phases of OFFERINGS evolution to
move in a disciplined way toward
the essence of the material,
technology or business

ESSENCE OF BUSINESS

Or Offering

Laser Focus: Corporate Direction

Global Imperatives

Essence Expression
Corporate Direction

Implicate Intersection

Focusing Statement- Concrete for daily
decisions

Who are your buyer’s market? Who are you serving?

What you do for them, that is urgent and important for their lives, with your offerings? How can your change

their lives? Give them more capability to carry out their essence expression?

What is the set of intersections where you sit that imply a unique positioning (implicate)?

HOW will you do that? That only your business can do because of your Essence?

What new capability are you bringing to your set of buyers?

Test to see that everyone in the business can use this for HOW they work on the role in the VAP.

ALL GOOD- Essence is from Birth

RYAN

core process: ignite perspective

core purpose: align self and world views

core value: evolve society

CAROLINE

core process: source from field

core purpose: challenge energies

core value: ground intentions

ALL GOOD
core process: elevate
platform

core purpose:
awaken community

core value:
regenerate hope

Example: 7th Generation, Inc.

Example:

7th Gen. We are an Authentic Voice (create a field of transparency (1.Jeffrey’s Essence) for
buyers (e.g. natural parents, chemically sensitive) (2. building discernment ableness and
intelligent decisions (3 How-prime global imperatives for SVG is an educated citizenry and
consumers). where family & Ecological health cross, (the Implicate Intersection— home and
life.)

SVG is THE trusted Voice (authority) in personal and household care where they want and
need to be discerning about the likely effects of personal and household products on their
families’ health and effectiveness, in a way that makes sustainability understandable, practical
and provides benefits to living systems (human and ecosystems).

Coming up: For YOU!

Your Next Step: Leadership #3- For you as your next step. Begins in January 8, 2021 Sign up Now

Join Us: The Regenerative Business Summit— November 17, 2020, Focus of Governing Boards

**************** ******************Invite Others********************************

New Strategy Cohort #4 Session 1 – Please tell your friends. Invite people who benefit from being
here January 15. 2021

The Regenerative Governing Board Community - Do you have a Governing Board- Directors,
Advisory; or sit on a not-for-profits board. Invite them to a 2 years process of applying Regenerative
Principles. Join US! Bring 3 members. Begins in January 29, 2021

Business Evolution Framework- Six
Aspects of Strategy

Performance
Direction
Pursuits

Market
Business
Frameworks

Portfolio
Management
Capacity

Summit 2020: November 17, 8 am-3 pm

Regenerative Governing Body:

For Boards of all Types: Directors, Association, Not for Profit,

What is the Essence of Governing Regeneratively — 5 Quantum Ideas. Come and bring a your
board (or some members)

Focus for 2020:

◦Intro to Five Regenerative Governing Principles
◦A Nodal Intervention—The Quantum Approach to Racism, Diversity and
Inclusion, Social Justice

Investment: $597/3 Board Member (minimum required). May add more for additional fee.

Eternal Essence Reveal

If you have an Essence Discover process, use that work. If not, there is another
option.

◦Trade for Eternal In-depth precision with Carol. – Get the books plus the work done

◦100 books-The Regenerative Life
◦50% discount off publisher’s price when we arrange with them
◦Share books inside organization and with suppliers and customers

◦We set up appt to do an Essence Reveal- e.g. Associated Labels
and packaging